The reason is that there are different opinions.

The aftermarket of automobiles and mobile phones has been very mature.

There are nearly 1.7 billion mobile phones in China.

At present, there are three hot spots in the decoration market.

Taking the large size rock slab that was popular earlier as an example, if it is convenient to replace the background wall, if 20 million houses need to be partially updated at a price of 5000 yuan per set, it will generate a 100 billion after-decoration market segment.
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Only by delivering the whole decoration with intelligent experience through assembly-type means can we meet the decoration demand under the new consumption trend.

How big is the market scale of an industrialized post-decoration market? For a family, in a few years, the baby will become a child, the bride will also become a housewife, the family economic conditions will change, the external environment, including the times, will also progress, during which many household components (including decorative backgrounds, household appliances, etc.) need to be updated.

The existing supply side businesses include hardware stores, property maintenance, street guerrillas, and so on.

When assembly-type decoration becomes the mainstream of the decoration industry, it is bound to bring about the expansion of the overall industrial scale, and also drive the development of the whole decoration and post-decoration market.

The so-called “full decoration” refers to the “complete home decoration”, including soft decoration, hard decoration, customized furniture, electrical appliances, etc., which is like the delivery of a model house in real estate.

Because the rapid update and iteration of electrical products is based on the rapid installation and disassembly of industrialization, just like the replacement parts of automobiles.

It is estimated that the market size after decoration has exceeded 800 billion, and this is achieved under the condition that the market demand is suppressed by the existing supply side.

At the end of 2021, the number of motor vehicles in China is nearly 400 million.

With the expansion of the technology level and industrial scale of precast decoration, the household building materials products also need to change the original product development logic, cooperate with the industrial decoration process, and realize the iterative upgrading of the entire industrial chain.

The 2023 Central Economic Work Conference held on December 15-16 clearly pointed out that “we should better coordinate the supply-side structural reform and expand domestic demand, create effective demand through high-quality supply, and support the expansion of domestic demand in a variety of ways and channels.” “Package” can only be regarded as an effective reform of the supply side of home decoration, not to mention structural reform, because “package” itself can not expand domestic demand, and can really transform the decoration industry Only assembly type can expand domestic demand.

Even in the “smart home” industry, the key word behind it is also “integration”.

In fact, the development of the decoration industry in the future will be the orderly integration of the three popular tracks.

If the replacement of household appliances is also considered as the post-decoration market, then the highly mature industrial electrical products are a good proof that only the industrialized assembly-type decoration can truly regulate the post-decoration market.

The market for mobile phone accessories such as mobile phone shells, data lines and power packs has exceeded 500 billion, and the market for mobile phone film has exceeded 200 billion.

In the past few years, capital also entered the market.

There is a Cantonese saying that “the bridge is not afraid of the old, the most important thing is to accept”, which means that the method is not afraid of the old, and the most important thing is to be feasible.

The automotive supplies and maintenance segment, which is the second largest in the aftermarket of automobiles, has exceeded 2 trillion in 2020.

Enterprises that do not get on the bus may lose not development opportunities but living space.

The post-decoration market, in short, is the follow-up service of the decoration enterprise, which refers to the market formed by the demand of users after they move into the house.

In 2021, China’s urban housing stock is about 370 million units, with an area of more than 33 billion square meters.

According to the prediction of “Homepage Think Tank”, the size of the home decoration market will exceed trillion yuan in 2022, with an annual growth rate of 20%, accounting for more than one third of the whole home decoration market.

There is a saying that “no growth without home decoration” for a time.

So no matter whether it is feasible or not, we have to re-examine the existing problems of the precast decoration, because all are prosperous and all are damaged! How to move the assembly type to the c-end market is a question that the whole industry is thinking about.

We should know that the overall domestic decoration market size in 2021 will be 2.9 trillion.

Of course, the premise is that the components should be operated in a market-oriented way, and new products are constantly emerging to stimulate consumption.

Because of the traditional decoration method of manual operation, it is doomed that the market after decoration cannot be standardized and standardized.

The market for mobile phone recycling, mobile phone repair, and second mobile phone sales has reached hundreds of billions, and the scale of the entire mobile phone aftermarket has also exceeded trillion.

Similarly, “consolidation” is bound to be a feast for a few large enterprises, and it may be more appropriate to use industry reshuffle to shape.

This not only affects the industrial upgrading of the decoration industry and the implementation of the national “double carbon” strategy, but also makes it difficult to revitalize the faltering post-decoration market.

According to the calorific value, the first is integrated decoration, the second is smart home, and the third is precast decoration.

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The service includes single item installation, small piece repair, home maintenance, wall renovation, partial upgrade, space renovation or overall renovation, etc.

Industrialization is the necessary condition for the rise of the post-market.

A mature industrial assembly decoration industry will inevitably derive the same industrial aftermarket.

After a period of time, it soon became lonely.

In the final analysis, it is not standardized.

The collective missed the “whole package” feast and missed the valuable market opportunity.

The beautiful sales of B&Q are actually from the same industry, and it does not bring any increase to the market.

The characteristics of low quality, high price, and difficulty in personalized customization make it only stay in the B-end for a long time.

The “bag occupancy” has once been a flash in the real estate marketing, but it was unexpectedly used in the decoration industry, but it was brilliant.

Friends who are familiar with the B&Q model must know the logic behind the so-called “one-stop” sales.

Assembling is the golden key to opening the scale of home decoration.